The above is a screen capture of what I saw in my ad box yesterday. It's good to know that the Google algorithms categorize me as a geek, and are astute enough to assume that my vast army of readers is mostly male. But I'm disappointed that anyone thinks it's important to distinguish an article about hot women by adding 'Sci-Fi'. They should just put "I've got a new list of 50 hot women!" There's no reason to be more specific. Your target audience for that doesn't care. :)
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